To establish UiTM as a Globally Renowned University of Science, Technology, Humanities and Entrepreneurship.

To lead the development of agile, professional bumiputeras through state-of-the-art curricula and impactful research

• Excellence : Practicing internal quality standards to fulfil the stakeholders' requirements and expectations
• Synergy : Collaborating seamlessly to maximise productivity that benefits industry and society
• Integrity : Embracing honesty, respect and transparency to achieve the highest ethical standard of professionalism

Tagline
Unleashing Potentials, Shaping the Future