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A Noteworthy Moment with Apple: Where Creativity Meets Technology

Apple, the multinational technology company, has been in the market for over 40 years and it is a trusted brand in technological devices. UiTM recently played host to a team from Apple Malaysia who shared Apple’s continuous technological advancements and various programmes that will benefit the educational community. In the sharing session, the Apple team presented how the creativity, engineering, and medical fields can take advantage of Apple technology that will improve the quality of work and productivity. In addition, to enhance the teaching and learning in the university, it was proposed that an ‘Apple Day’ be held in UiTM. Under Apple Education, this initiative will provide a more dynamic educational experience for the university community through various innovative programmes.

UiTM Celebrated 50 Years of Pioneering Communication and Media Education

The Faculty of Communication and Media Studies (FCMS) celebrated its 50th anniversary in 2022, highlighting its pioneering role in communications and media education. FCMS remains committed to staying at the forefront of the rapidly evolving media landscape and the challenges posed by Industrial Revolution 5.0 through marketdriven curricula, research, and industry partnerships. To mark this milestone, FCMS hosted a unique ‘50 Years, 50 Hours of Mediathon’ event in collaboration with students, alumni, industry partners, and media organisations. The celebration included various activities such as DNA MassComm, MasterClass sessions, CSR initiatives, and an online marathon. Over the past 50 years, FCMS has produced 20,000 graduates who have made significant contributions globally, guided by an industrybased curriculum and dedicated faculty members. FCMS has thrived in setting industry best practices, offering consultations, hosting media initiatives and academic conferences, and engaging in corporate social responsibility efforts. The faculty emphasizes that the true measure of educational excellence lies in producing graduates who are balanced, empathetic, and dynamic, equipped to serve their communities and country. In today’s dynamic industry, qualities such as fair and intuitive writing, immersive content creation, and highquality work are invaluable for MassComm graduates.


FBM and UiTM Collaborate to Organise the International Sustainability Invention, Innovation, and Design Showcase (ISIIDS) 2022

The Faculty of Business and Management (FBM) in collaboration with several institutions, organised the International Sustainability Invention, Innovation, and Design Showcase (ISIIDS) 2022. This event, with the theme “Pathways to Sustainability Innovation,” aimed to promote sustainability and innovation. It provided a platform for inventors and industries to display their creative innovations and applications in a sustainable environment. The event attracted 169 local and international participations, fostering a culture of innovation and invention. Besides the innovation and invention competitions, other activities were also organised through video presentations and webinars from the industry experts. In addition, prior to the ISIIDS, a coaching and mentoring workshop was held by prominent speakers from the industries and learning institutions, to guide the participants from ideation to commercialisation. Awards presented recognised excellence in various categories, emphasising the importance of innovation in achieving Sustainable Development Goals (SDGs). This initiative exemplifies UiTM’s commitment in inculcating SDGs in education, especially SDG 9, by fostering innovation and sustainable development.


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